Secrets for Success: Veteran A/E/C Marketers Open Up About the Good, The Bad, and The Ugly

Please join SMPS Virginia for an exciting and educational open panel discussion about life as an A/E/C marketer from the eyes of seasoned experts in the industry from our region.

Speficially designed for entry and mid-level marketers, panelists will share “secrets” of the trade, including:

• Lessons learned
• Growth within the marketing profession in our industry
• How to lead a successful marketing team
• How to be innovative as marketers in a technical, non-marketing discipline industry
• How to work with senior leadership/principals/partners
• Getting respect from technical professionals
• Empowering a team
• Influencing leadership
• Etc.

Our esteemed guests include:

Heather McLaughlin, CAP, CPSM – Moderator

Regional Business Development Manager, MBP

Cheryl Browne

Marketing Manager, W.M. Jordan

Peter Kienle, FSMPS, CPSM, MBA

Director of Marketing, CLARK NEXSEN

Tim Asimos, CPSM

Marketing Manager, Timmons Group

Cathy Gettys

Director of Marketing, H&A Architects and Engineers

Can’t attend the Secrets for Success program on Tuesday, but you still want to engage with the panel and ask them your burning questions? NEW FEATURE! Follow the conversation with Facebook, LinkedIn, and Twitter, using the hashtag #SMPSVaSuccess.

Agenda:

11:00 – 11:30 – Networking/registration (optional)

11:30 – 12:00 – Lunch

12:00 – 1:00 – Program

CEUs: 1

Raffle: Please bring your business card to be entered into our drawing for a free program to be awarded at the end of the program. You must be present to win. All cards will be collected at the end of the calendar year (August 2012), and one winner will be awarded a free membership for SMPS Virginia.

Lunch: Included

Parking: Free

Sponsorships: